Marketing Research : an applied orientation / Naresh K. Malhotra, Satyabhusan Dash.
Material type: TextLanguage: English Publication details: Upper Saddle River, NJ ; London : Pearson, c2019.Edition: 7th edDescription: xxxiii, 955 p. : ill. ; 26 cmISBN:- 9789353433291
- 23 658.83 MAM 2019
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds | |
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Books | BAUST Central Library | 658.83 MAM 2019 (Browse shelf(Opens below)) | C-1 | Not For Loan | 11540 | |||
Books | BAUST Central Library General Stacks | 658.83 MAM 2019 (Browse shelf(Opens below)) | C-2 | Available | 11539 | |||
Books | BAUST Central Library General Stacks | 658.83 MAM 2019 (Browse shelf(Opens below)) | C-3 | Available | 11538 | |||
Books | BAUST Central Library General Stacks | 658.83 MAM 2019 (Browse shelf(Opens below)) | C-4 | Available | 11537 |
Total holds: 0
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658.827 KES 2015 Strategic Brand Management : building, measuring, and managing brand equity / | 658.827 STR 2020 Strategic brand management : building, measuring, and managing brand equity / | 658.83 MAM 2019 Marketing Research : an applied orientation / | 658.83 MAM 2019 Marketing Research : an applied orientation / | 658.83 MAM 2019 Marketing Research : an applied orientation / | 658.8342 SCC 2016 Consumer Behavior / | 658.8342 SCC 2016 Consumer Behavior / |
Includes bibliographical references and index.
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