Marketing Management / (Record no. 908)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00619nam a2200217 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | (BD-SpBAUS) |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241020090021.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241020s2022 ii a|||| |||| 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789356062665 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BD-SpBAUS |
| Transcribing agency | BD-SpBAUS |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Author mark and year | MAR 2022 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management / |
| Statement of responsibility, etc. | Philip Kotler ... [et al.]. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 16th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Chennai : |
| Name of publisher, distributor, etc. | Pearson, |
| Date of publication, distribution, etc. | c2022 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxiii, 596 p. : |
| Other physical details | ill. ; |
| Dimensions | 26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes index and reference |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing -- Management |
| 9 (RLIN) | 2210 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 9 (RLIN) | 2050 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Shelving location |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | BAUST Central Library | BAUST Central Library | 09/19/2024 | Modern | 2469.00 | 658.8 MAR 2022 | 13956 | 10/20/2024 | C-1 | 10/20/2024 | Books | |||||
| Dewey Decimal Classification | BAUST Central Library | BAUST Central Library | 09/19/2024 | Modern | 2469.00 | 658.8 MAR 2022 | 13957 | 10/20/2024 | C-2 | 10/20/2024 | Books | General Stacks | |||||
| Dewey Decimal Classification | BAUST Central Library | BAUST Central Library | 09/19/2024 | Modern | 2469.00 | 658.8 MAR 2022 | 13958 | 10/20/2024 | C-3 | 10/20/2024 | Books | General Stacks |