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020 | _a9789356062665 | ||
040 |
_aBD-SpBAUS _cBD-SpBAUS |
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041 | _aeng | ||
082 |
_a658.8 _bMAR 2022 |
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245 |
_aMarketing Management / _cPhilip Kotler ... [et al.]. |
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250 | _a16th ed. | ||
260 |
_aChennai : _bPearson, _cc2022 |
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300 |
_axxxiii, 596 p. : _bill. ; _c26 cm. |
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504 | _aIncludes index and reference | ||
650 |
_aMarketing -- Management _92210 |
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700 |
_aKotler, Philip _92050 |
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942 |
_2ddc _cBK _n0 |
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999 |
_c908 _d908 |