000 01075nam a2200349 a 4500
001 017628806
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008 221213r20182013ii ab b 001 0 eng
010 _a2010020200
015 _aGBB085807
_2bnb
020 _a9789387432321
035 _a(Uk)015605365
035 _a(StEdALDL)1/2422377
040 _aStDuBDS
_beng
_cStDuBDS
_dBD-SpBAUST
041 _aeng
042 _aukblsr
050 0 0 _aHF1416
_b.C375 2011
082 0 0 _222
_a658.84
_bCAI 2013
100 1 _aCateora, Philip R.
_9967
245 1 0 _aInternational Marketing /
_cPhilip R. Cateora, Mary C. Gilly & John L. Graham.
250 _a16th ed.
260 _aNew York :
_bMcGraw-Hill Education ;
_cc2013 [Reprint 2018].
300 _axxxiii, 638 p. :
_bill. ;
_c28 cm.
504 _aIncludes bibliographical references and index.
650 0 _aExport marketing.
_9968
650 0 _aInternational business enterprises.
_9898
700 1 _aGilly, Mary C.
_9969
700 1 _aGraham, John L.
_9970
942 _2ddc
_cBK
_n0
999 _c397
_d397