000 | 01019nam a2200337 a 4500 | ||
---|---|---|---|
001 | 019385546 | ||
003 | UkOxU | ||
005 | 20221213114114.0 | ||
008 | 111212s2018 ii a b 001 0 eng | ||
010 | _a2011051073 | ||
015 |
_aGBB206136 _2bnb |
||
020 | _a9789353160777 | ||
020 | _a9353160774 | ||
035 | _a(Uk)016014479 | ||
040 |
_aStDuBDS _beng _cStDuBDS _dUk |
||
041 | _aeng | ||
042 | _aukblsr | ||
050 | 0 | 0 |
_aHD9980.5 _b.Z45 2013 |
082 | 0 | 0 |
_223 _a658.8 _bSER 2018 |
245 | 1 | 0 |
_aServices Marketing : _bintegrating customer focus across the firm / _cValarie A. Zeithaml ... [et al.]. |
250 | _a7th ed. | ||
260 |
_aNew York : _bMcGraw-Hill Irwin, _cc2018. |
||
300 |
_axxxvi, 582 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aService industries _xMarketing. _9910 |
|
650 | 0 |
_aCustomer services. _9962 |
|
650 | 0 |
_aMarketing. _9854 |
|
700 |
_aZeithaml, Valarie A. _9963 |
||
942 |
_2ddc _cBK _n0 |
||
999 |
_c395 _d395 |