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| 003 | UkOxU | ||
| 005 | 20231012090701.0 | ||
| 008 | 221212s2011 ii a 001 0 eng d | ||
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| 041 | _aeng | ||
| 082 | 0 | 4 |
_222 _a658.8 _bLOS 2011 |
| 100 | 1 |
_aLovelock, Christopher H. _9909 |
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| 245 | 1 | 0 |
_aServices Marketing : _bpeople, technology, strategy / _cChristopher Lovelock, Jochen Wirtz & Jayanta Chatterjee. |
| 250 | _a7th ed. | ||
| 260 |
_aBoston ; _aLondon : _bPearson Education, _cc2011 [Impression 2017]. |
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| 300 |
_axxi, 683 p. : _bill. ; _c25 cm. |
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| 504 | _ainclude index | ||
| 650 | 0 |
_aService industries _xMarketing. _9910 |
|
| 650 | 0 |
_aProfessions _xMarketing. _9911 |
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| 700 | 1 |
_aWirtz, Jochen. _9912 |
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| 700 | 1 |
_aChatterjee, Jayanta _9913 |
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| 999 |
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