TY  - BOOK
AU  - David,Fred R.
AU  - David, Forest R.
TI  - Strategic Management: concepts a competitive advantage approach 
SN  - 9789353062835
AV  - HD30.28 .D385 1998
U1  - 658.4012 21
PY  - 2018/// [Impression 2020]
CY  - Upper Saddler River, NJ
PB  - Pearson
KW  - Strategic planning
KW  - Case studies
N1  - Includes bibliographical references and index
ER  -