David, Fred R. Strategic Management : concepts a competitive advantage approach / Fred R. David, Forest R. David ; Adapted by Purva Kansal. - 16th ed. - Upper Saddler River, NJ : Pearson, c2018 [Impression 2020]. - xxviii, 435 p. : ill. ; 26 cm. Includes bibliographical references and index. ISBN: 9789353062835 LCCN: 98047066 Subjects--Topical Terms: Strategic planning--Case studies.Strategic planning. LC Class. No.: HD30.28 / .D385 1998 Dewey Class. No.: 658.4012 / DAS 2018