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Strategic Management : concepts a competitive advantage approach /

David, Fred R.

Strategic Management : concepts a competitive advantage approach / Fred R. David, Forest R. David ; Adapted by Purva Kansal. - 16th ed. - Upper Saddler River, NJ : Pearson, c2018 [Impression 2020]. - xxviii, 435 p. : ill. ; 26 cm.

Includes bibliographical references and index.

ISBN: 9789353062835

LCCN: 98047066

Subjects--Topical Terms:
Strategic planning--Case studies.
Strategic planning.

LC Class. No.: HD30.28 / .D385 1998

Dewey Class. No.: 658.4012 / DAS 2018

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